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Cannibal

 

Visual identity and website for Cannibal, a content and media shop in New York City & Los Angeles; disrupting cultural narratives through a data-driven creative approach.

Designer, Creative Director

 
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Cannibal is a lens, an aggressive way to look at culture by creating content around edgy, yet familiar topics that raise eyebrows. The new identity reflects the consumptive, indulgent attitude of society with a bold presence crafted from a timeless grotesque style font. Using the wordmark as a masthead across all touchpoints is the anchor of the identity system and pays homage to where Cannibal got its start, as a magazine.

→ Deliverables: visual identity, creative strategy, digital, print, sonic branding, and motion.
→ Work completed at Applied Ambition.